The reactions to this and the previous two updates shows how utterly difficult decent PR can be if it's being treated as secondary - as is obvious with the belated appointment of BlackSix and the rather limited amount of information he seems to get.
The problem as I see it is that Luthier has not much to show in the way of screenshots or videos which touch the core of what most people think ails the game (performance, FM, systemic bugs etc). You can't really show a video or make screenshots to document fixes or updates since most of these things can only be experienced in-game and are highly dependent on what kind of hardware the player has. And since he has nothing in that sector to show - and since he is not inclined to let the audience take a peek at the details by making them public or talking about them - Luthier does show something that he can. Only that it's not what a good number of people want to know about (myself included). I can understand the idea to "show something for the sake of showing" because otherwise he'd be accused of not providing enough information, but I am personally not sure rolling out this "feature" at this particular time was a wise move. Stuff like this most of us see as additional feature to be worked on and introduced when the rest is up to specs ... only that it's the rest that we want to see fixed and know about.