Personally I'll probably stick with what Oleg gives us as being the best balance. I know a lot of people go for the brightest, most contrasted and saturated look for much the same reasons the TV's in BestBuy sell better set to these extremes.
If Oleg doesn't release the game with these extremes it will be very easy for you to just dime your monitor settings to 100 for brightness, saturation and contrast to get that look. Better yet he may even put slider controls into the options menu for that.
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